First Lady Michelle Obama recently introduced new regulations that would bar marketers from pitching junk food on school property, but in-classroom technology may still expose kids to ads for unhealthy products.
Marketers are spending more on web ads and other digital promotions to catch kids’ attention, even as schools introduce more in-classroom technology. In 2008, the ratio of students to Internet-connected classroom computers was nearly 3 to 1, down from almost 7 to 1 in 2000, reports the National Center for Education Statistics. Plus, about 44 percent of elementary, middle and high school students have done school work on a smartphone, according to a 2013 survey from education company Pearson.
Read the full article on CNBC.com for more on how junk-food marketers may reach students, and see my video below on tips for parents to limit kids’ exposure.